Top Tagline Approaches for Stronger Messaging
Posted by katya on Thu, November 12, 2009Nancy Schwartz has lots of advice for you: Get the 2009 Top Tagline report here.
The updated guide shows nonprofits top tagline approaches for stronger messaging, and features a directory of over 2,500 nonprofit tagline examples for organizations to use in creating strong messages. The 2009 Report provides everything an organization needs to jump start its tagline development process:
· Why a Nonprofit’s Name Isn’t Enough
· How a Strong Tagline Benefits Your Organization – Useful for developing support among colleagues and leadership
· The 10 Have-Tos for Successful Taglines
· Using Words that Work
· The 7 Deadly Sins, 9 Snores and 5 Best Ways to Antagonize Your Audience – What not to do
· Research, Create, Revise, Test, Repeat – The right steps to take to craft a potent tagline.
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