What do do with bloggers, how to change minds
This week’s websites of the week (drumroll please….)
1. WEBINKNOW: It’s actually a blogger you should read—David Meerman Scott, that I discovered via Jeff Brooks of Donor Power. Read this post on WebInkNow and check out the Air Force’s system for figuring out when to engage with bloggers. It’s really good.
2. CHANGINGMINDS: A website with resources on the art of persuasion. I learned of this great site when it was tweeted by Nedra of Spare Change Blog.
I had the chance to interview David Meerman Scott on my radio program Marketing News Live. Great interview and directly relevant to non profit marketers wanting to understand the new rules of marketing.
http://www.wsradio.com/internet-talk-radio.cfm/shows/Marketing-News-Radio/archives/date/selected/03-26-2008.html
David Kinard
Host, Marketing News Radio