Get $35,000 for your good idea
Posted by katya on Tue, June 26, 2007Smart organizations don’t only have conversations with their audiences—they also act on what their audiences say. American Express is doing it. So is Hillary Clinton. Are you?
Our colleagues at the Case Foundation did it today. They have launched a grant program that lets the public decide who should receive their funds. The New York Times covered this unusually open approach today. If you’ve got a good idea, please consider applying. And think about how you can involve your audiences in your work. If you’re not sure they should set your direction, at least let them help you make your marketing choices.