- Wed, October 22 2008
- Filed under: Social networking and web 2.0
So should you deal with Twitter or not? This came up while I spoke last week at the NC nonprofit conference alongside smart people like Kivi Leroux Miller and John Kenyon. I was going to post some bullets on this but then along came fellow blogger and prolific commenter John Haydon with a guide that does ALL THE WORK FOR ME AND YOU. It’s easy, short and to the point. If you think bird not technology when you hear the word Tweet, have no fear, this Twitter 101 guide will bring you up to speed.
Here’s a summary John prepared for me to post here:
For many non-profits, Twitter is a new and uncharted social media that is understood and underutilized. For almost six months, John researched hundreds of blogs and social media experts before writing the guide. “I wanted to provide something to help non-profits better use Twitter to increase their fanbase and fundraising.” Additionally, John conducted an on-line survey of over 200 non-profits currently using Twitter (results are included in the guide).
The Twitter Jump Start Guide, which is a living document (those who download the guide will automatically receive updated, more advanced versions every couple of months), includes the following:
• How to create a Twitter Profile that will make folks want to learn more about your non-profit
• How to find Twitter users that already support your cause
• How to find new donors who are already sold on your non-profit
• How to turn those supporters into raving fans
• How to automatically post any news regarding your non-profit
• How to make sure that folks visit your website and stay interested
• 10 Twitter tips that will increase your online donations
The guide can be downloaded for free here! Thanks John - what a great service to the sector.