The 7 deadly sins of marketing - and fundraising


Cartoon courtesy of Tom Fishburne, Marketoonist

This is just too brilliant not to share.  Tom Fishburne is so smart.

So what are the 7 deadly sins of fundraising?  What would you say?

Sloth: Whatever we put in last year’s appeal

Envy: Silicone wristbands!  Because it worked for Lance!

Greed: Forget the thank-you note - just send another appeal!

Gluttony: A whole bag of Oreos will help you write the appeal

Lust: Buy fancy shoes when the annual appeal worked - you deserve it!

Wrath: Put 100 statistics in your appeal to lapsed donors

Pride: It’s going to be a great fundraising season.  Everyone loves us! 

Comments

Thanks for sharing Katya! This is so cute smile

Posted by Grace Cheung  on  10/18  at  08:07 AM

These are great! Very creative yet so true.  Thanks for sharing!

Posted by Krista B  on  10/18  at  07:39 PM

Thanks for the great post. It reminds me that I have to bring more structure in to my blogging. Your blog is very interesting.

Posted by Facts About Penguins  on  10/20  at  08:59 PM

LOL this was really good.. Right on the money too. Great Blog you have here. Nice and clean and great content

Posted by Brad Poole  on  10/20  at  11:40 PM

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