Social media reflections - and the $1 million campaign on Facebook
- Fri, February 04 2011
- Filed under: Fundraising essentials
While giving overall hasn’t been growing, online giving was up again in 2010 - to the tune of 20%.
And some nonprofits are really good at online outreach. What if I told you a nonprofit in California set out to raise $100,000 from 1,000 people on Facebook in December—and they raised $1 million from 166,000 people?
Learn more in this podcast I did with social media guru Allison Fine and the absolutely awe-inspiring Lena Shaw!
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