A guide to telling your story in pictures
- Fri, March 23 2012
- Filed under: Marketing essentials
Network for Good’s friends at Georgetown University’s Center for Social Impact Communication today launch Communicating Via Imagery, a complete guide to telling your story with images that touch the heart and influence the mind.
If you’ve been reading the blog lately, you know just how critical it is to have the right pictures in all your outreach.
The guide is the product of a one-year research fellowship conducted by recent graduate Leigh Vogel, a professional photographer, and center faculty and staff. It explores how nearly 140 local nonprofits are currently using photography in their communications efforts and offers best practices on capturing a variety of must-have images, working with professional or volunteer photographers, navigating copyright and privacy issues, and creatively using photos on both online and offline platforms.
Get the guide here. And please send it to everyone you know working for a good cause. Tweet it. Facebook it. Email it. Good causes need these great tips.
Comments
Nice idea, but poor execution. The print is so small and light that I had to really expand the page to see it clearly. I found myself having to move each page around to read it. That was really tedious, so I decided not to bother.
Hello! I’m replying to the comment above regarding the viewing of the document. Please feel free to view the document in the full screen mode (click on the icon on top right that looks like a single sheet of paper), or download as a pdf and enlarge to the size that is most comfortable for you. You can view the document in a much larger format. I hope one of these options helps!
Leigh
TO: Dick Davis
Hello! I have more information on making the pages larger and easier to view.
-Click on the tab that looks like the piece of paper on the top
-Use the slider to enlarge the page
-Scroll up or down to see previous or next page
Thank you, Katya, for sharing!