All Articles by Caryn Stein

Caryn Stein's avatar

VP, Communications and Content, Network for Good


2015

September

How to Shift Giving: New Money for Good Research Released

Of all of the research I reference in webinar and conference presentations, the Money for Good studies are a longtime favorite. By delving into the true giving motivations and habits of donors, fundraisers can create more effective strategies and stronger appeals to inspire more giving. These are exactly the kind...

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August

6 Quick Behavioral Economics Lessons for Fundraisers

Last month I had the chance to listen to Professor Judd Kessler of the Wharton School during the Ruffalo Noel Levitz Annual Fundraising Conference in Minneapolis. He shared insight on how behavioral economics can affect nonprofit fundraising. Wait, what the heck is “behavioral economics”? Think about it as simply understanding...

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The Key to Raising More This Year

You might have a marketing plan, a shiny new website, and a fundraising appeal that has been triple-checked, but the key to raising more this year will come down to really knowing and understanding your donors. When you truly understand your donors, you can communicate more effectively with the best...

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Don’t Forget the Why

On a recent family vacation, I loved seeing these stickers on trash cans along the boardwalk and on the beach. As part of Virginia Beach’s “Keep It Beachy Clean” campaign, messages like “Thanks for not littering! You just kept a pelican from making bad choices.” or “Thanks for not...

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How to Set a #GivingTuesday Goal

Are you ready for #GivingTuesday 2015? This annual day of generosity continues to grow, and we expect this year’s event to be even bigger. According to a recent webinar poll, 30% of nonprofits are planning to participate in #GivingTuesday for the first time and 39% are planning to do more for #GivingTuesday...

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The Quick and Dirty Guide to A/B Testing Your Donation Page

Your landing pages are important, and your donation pages are no exception. Do you ever wish you could know which messages, suggested donation amounts, or photos are the best at inspiring your donors to give? Enter A/B testing. Although testing might seem a little scary if you’ve not...

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July

What Your Social Fundraising Campaign Is Missing

Social fundraising can help even the smallest organizations spread their message and attract new donors. These peer-driven campaigns tap into the networks of your supporters allowing you to expand your reach beyond your list. But the real power of turning your donors into fundraisers is not just about the multiplier...

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A New View of Grant Resources

A truly sustainable funding model is the holy grail of nonprofits. A great way to achieve that goal is by making sure you have a diversified revenue stream that includes individual donations, fees for service, and grant funding. A healthy organization can stack up these funding sources for a strong...

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3 Musts for Better Stories

Everyone knows that storytelling is a win for nonprofits, but not all stories are created equal. To truly resonate with your readers, your story needs to have three essential ingredients: A strong emotional pull. Stories should make us feel something. Happy. Sad. Outraged. Inspired. All of these emotions can make...

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The Two Absolute Requirements for #GivingTuesday Success

When I’m not wearing heels, I’m all of 5’1” tall. I like to think of myself as “small but mighty” and I have developed a bit of an independent streak. (This might also be due to the fact that I was born on the 4th of July.) I feel...

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June

Why Your Donors Want to Remain Anonymous

It never fails. When there is a large scale natural disaster, such as the Nepal earthquake, or an event that inspires charitable giving, my media alerts for Network for Good go through the roof. Many donors come to Network for Good’s giving portal to search for nonprofits and quickly...

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5 Ways to Recruit Passionate Fundraisers

Giving is social. Study after study shows that people are more likely to give when asked by someone they know. Social connections and personal ties are strong drivers of behavior, and charitable giving is no exception. So how do you inspire your supporters to spread the word and raise funds...

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How the Fundraising Game Has Changed Forever

(Editor’s note: Today’s post comes from our friends at the National Council of Nonprofits. Jennifer Chandler, Vice President and Director of Network Support & Knowledge Sharing, offers insight on new legislation that will allow nonprofits to own their true costs.) How the Fundraising Game Has Changed Forever – and...

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Are You Ready for Guests? Why Your Nonprofit Website Still Matters

This weekend some friends were passing through town on their way home from vacation and we had plans meet for dinner. A few hours before they were to arrive, we agreed it might be easier for them to stop by my home first, and then we’d decide where to...

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May

The 4 T’s of Amazing Fundraising Appeals

At Network for Good we spend a lot of time analyzing what makes an ask more effective, as a really good fundraising appeal is so crucial for nonprofits to connect with supporters and inspire donors to give. Our CEO, Bill Strathmann, is a big fan of alliteration and recently shared...

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How to Get Your Board on Board with Social Fundraising

Looking for a new way to get your board involved with your fundraising efforts? A social fundraising campaign can help make it easier for your board members to fulfill their “give or get” commitment to your organization. Of course, the idea behind social fundraising isn’t new, but combining the...

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How to Turn Donors into Fundraisers

Want to add new donors and more donations to your fundraising results this year? One of the best ways to expand your reach and attract new supporters is by tapping into the networks of your existing supporters with a social fundraising campaign. Here’s why: people are more likely to...

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Nonprofit Link Round Up

It’s the weekend, y’all! Here’s a sampling of the links and resources that caught our eye this week at the NFG corral. Do you have an over-active editing committee when it comes to your donor outreach? Mary Cahalane offers her advice on how to respond when they...

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April

Why Social Fundraising Works

How does tapping into the power of relationships transform a simple ask into a more effective, inspiring call to action? This week’s Nonprofit 911 webinar is all about leveraging the social nature of giving to grow your donor base and raise more money for your cause. Join us this Thursday...

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4 Thank You Musts for Monthly Donors

Editor’s note:  Our thoughts are with those affected by the massive earthquake and aftershocks in Nepal. You can help. To donate to the relief efforts, visit our disaster response page. We’re in the last few days of our Recurring Giving Challenge—check out which campaigns are...

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How Giving is Growing Online: The Latest from the Digital Giving Index

Where is online giving going? How do you capture more digital dollars for your cause? To make a smart plan for your digital giving spend and online fundraising strategy, you need to understand how donors are giving online. Since 2010, Network for Good has published the Digital Giving Index which looks...

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Doubling Down on Monthly Giving

How much do we believe in monthly giving here at Network for Good? A whole lot. Today I’m super jazzed to announce that we’ve DOUBLED the amount of Challenge Rewards we’re giving away as part of our Recurring Giving Challenge. Thanks to a generous grant from the...

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The Key to More Effective Donor Communication

To truly connect with donors and inspire them to become a part of the work that you do, you need to speak to them. Really speak to them. This means getting extremely clear on the message you’re trying to send, and making it incredibly relevant to why they care...

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Increasing Your Monthly Gifts

The Recurring Giving Challenge is in full swing and our top contenders are on the leaderboard. Check out the campaigns in the lead to get inspiration for your own monthly giving program. The challenge runs through April 30, so there’s still time to join! Monthly donors are so valuable because...

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Nonprofit Link Round Up

Yeehaw! Another Friday, another great round up to finish out the week. Here’s what caught our eye in the world of fundraising and nonprofit marketing: Network for Good and storytelling rock star Vanessa Chase have teamed up for a look at the state of storytelling in the nonprofit sector....

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The Next Big Thing in Fundraising: Emoji Appeals

We all know that mobile technology is changing the way we communicate, work, and give. It was only a matter of time before the popularity of emojis, those cute little icons you see in text messages and social media updates, made their way onto the fundraising scene. Now, entire appeals...

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March

Nonprofit Link Round Up

It’s round up time in the NFG corral! Mosey on over and check out this week’s best nonprofit resources and recommended reads. Why do donors give? Science has the answer. Most of this we’ve covered before, but these principles are important for all fundraisers to keep in...

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What Our Top Monthly Giving Campaigns Have in Common

I’m happy to share the current campaigns at the top of the Recurring Giving Challenge leaderboard. There are organizations of every type and size leading the pack of campaigns with the most new monthly donors as well as the largest increase in their monthly giving program. The one thing...

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Nonprofit Link Round Up

With so many resources to read and review, keeping up with nonprofit marketing and fundraising insight can be a little overwhelming. Never fear, we’ve collected the cream of the crop in this week’s round up. Could a single point of failure devastate your organization? Mazarine Treyz takes a...

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Recurring Giving Campaign Spotlight: Windcall Institute

The Windcall Institute is dedicated to nurturing and developing resilient leadership among community and labor organizers engaged in the work of social justice in low-income communities and communities of color. Their programs bring community organizers together to reflect and renew their energy to go back out and do good work....

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Nonprofit Link Round Up

Another Friday the 13th? Never fear! There’s nothing scary about these blogs, events, and resources that rose to the top this week. Our friends at Social Media for Nonprofits kick off their new monthly Twitter chat today at 1pm ET. This month’s session focuses on measuring social media...

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Is Social Fundraising Right for Your Organization?

Social fundraising—also known as personal fundraising, peer-to-peer fundraising, or simply P2P—happens when nonprofits empower supporters to raise money on their organization’s behalf. These types of campaigns allow causes to extend their reach far beyond their core network, raising awareness and attracting new donors. The...

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Introducing The Millennial Donor Playbook

It’s likely that most of your nonprofit’s individual giving comes from donors who are Baby Boomers or older. So, why should you care about Millennials now? Young supporters represent the leading edge of technology adoption and online behavior, and this behavior actually influences how other age groups interact...

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4 Ways to Frame Your Monthly Ask

If you haven’t joined Network for Good’s Recurring Giving Challenge yet, now is the perfect time to sign up.  We’ve extended the challenge period through April 30th, so you have plenty of time to create the perfect campaign and recruit more monthly donors. Learn more about...

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February

Nonprofit Link Round Up

What amazing resources are floating around the web this week? Here’s a sampling of good stuff that rose to the top of the inbox. Something you need right now: Kivi Leroux Miller shares an amazing list of 25 interview questions what will help you write better stories about your volunteers...

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How to Showcase Your Monthly Giving Program

What good is a monthly giving program if no one can learn more about how it will help further your mission? This week’s Recurring Giving Challenge lesson is all about highlighting your monthly giving program on your website. For the full lesson, sign up for the Challenge (and learn...

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Nonprofit Link Round Up

It’s round up time again and I’m excited to share the expertise and resources from our colleagues in the sector—and beyond. It might be freezing here in DC, but I promise:  these links are hot. If men are from Mars, what does that do to...

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6 Ways to Create a Habit of Giving

Many psychological studies have shown the power of habit. Once people have established a behavior, they are primed to stick with it. Changing a habit takes a lot of effort and when the reward is consistent, these routines are almost impossible to interrupt. The best part is that this holds...

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Nonprofit Link Round Up

It’s Friday the 13th, but never fear, because #donorlove is in the air!  You can even send an #npvalentine courtesy of the Chronicle of Philanthropy. Here are a few of the resources and really smart people who caught our attention this week: What do donors want? Sandy Rees...

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Nonprofit Link Round Up

You might forget to call your mom, but you’d better not neglect to call your donors. A recent study found that thank-you calls increased subsequent giving and gift amounts. via Nonprofit Times Social media. Storytelling. Two of our favorite things combined together. It’s better than a Reese’s...

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5 Ways to Nurture Your Peer Fundraisers

You have a plan for thanking and communicating impact to your donors, and you probably have a special program for training and recognizing your volunteers. But do you have a plan for celebrating peer-to-peer fundraisers who are spreading your message, attracting new donors, and inspiring donations for your cause? Your...

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I got you babe: Introducing the Recurring Giving Challenge

In the movie Groundhog Day, Bill Murray’s character famously wakes up each day only to realize he is living the same day over and over. The same encounters, the same groundhog, the same Sonny and Cher on the same clock radio singing the same “I Got You Babe”. The...

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January

Why It’s Time to Get Over ‘Slacktivism’

Clicks. Likes. Shares.Image: Cone Communications It’s easy to write off the small online actions of “slacktivists” as passive behavior that won’t make much of a difference, but digital activists can turn into donors, advocates, and major supporters over time. Late last year, Cone Communications released their Digital...

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Nonprofit Link Round Up

Another week has come and gone, and hopefully it’s been a good one for you. Here are the stories and resources that caught our eye in the world of nonprofit marketing and fundraising this week: Please tell us you’re not sending meaningless jargon to your donors. We agree...

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Our Common Challenges

Yesterday Network for Good was honored to host a group of delegates from 10 countries as part of the U.S. Department of State’s International Visitor Leadership Program. The group included the Executive Director of the Icelandic Youth Council, the Program Director for the Russian Red Cross, the Community Manager...

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Quick Takeaways from the Pew Social Media Report

The folks at the Pew Research Center recently published updates to their Social Media Report. Here are a few highlights: Facebook still reigns supreme. It comes as no surprise that 71% of all online adults are on Facebook, which also sees 70% of users engaging with the site at least daily.  ...

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2014 Year-End Giving Results in Big Win Online for Nonprofits

It’s no secret that year-end giving is an important source of donation dollars for most nonprofits. Last year was no exception and we saw a lot of “generous procrastinators” giving big online in December 2014. When we looked at organizations who received donations on the Network for Good platform in...

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2014

November

4 Rules for Images that Inspire Action

PhotoPhilanthropy is an amazing organization that brings together photographers and nonprofits to tell stories that drive action for social change. They believe in the power of images to inspire action. The folks at PhotoPhilanthropy are seeking entries for their Activist Awards, which honor outstanding work by photographers in collaboration with...

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September

How to strengthen your nonprofit from the inside out

An organization’s ability to accomplish its mission is only as strong as the organization’s infrastructure. As you fight to make the world a better place, how do you make sure you’re providing a nonprofit workplace that fosters fairness and complies with the necessary rules and regulations? I...

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Two easy – yet lasting – ways to advance your nonprofit’s mission

(Editor’s note: Today’s post comes from our friends at the National Council of Nonprofits. Jennifer Chandler, Vice President and Director of Network Support & Knowledge Sharing, offers an easy way for your nonprofit to help advocate for charitable giving.) If you could make two simple phone calls or...

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August

Think your data is too overwhelming? Start here.

In the recently released Individual Donor Benchmark Report, the folks at Third Space Studio and BC/DC Ideas looked at fundraising data for organizations with budgets under $2 million. The report contains a wealth of information—including insight on donor communication, recurring giving programs, and technology use—that can...

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Are you thinking about mobile?

How many times have you checked your smartphone today?  Whether we’re texting, reading email, or catching up on our social networks, this on-the-go connectedness is becoming a part of our daily routine. And, because we value the speed and convenience of our smartphone lifeline, we expect our mobile...

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What’s the state of your online giving?

In our latest Network for Good video clip, I share some key points about the state of online giving. Online donations continue to grow at a faster clip than overall giving as more of our communication and actions go online. As digital natives come into their own and as we...

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Why the #IceBucketChallenge works

Are your social networks full of friends being doused in icy water? You’ve witnessed the #IceBucketChallenge. The “Ice Bucket Challenge” has taken the world by storm, prompting people across the nation to take note of, promote, and donate in support of research and assistance for those diagnosed with amyotrophic...

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3 Tips for the Ultimate Donation Experience

Each year, our Digital Giving Index shows that the online donation experience matters. Donors are more likely to give (and more likely to give larger donations) when they are presented with a donation page that keeps them in the moment of giving. In this video, Annika Pettitt from Network for...

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How the Benefit Concert is Shaping Philanthropy

Music has been one of the most powerful ways causes, celebrities, and communities can connect to raise money for serious issues. We recently caught up with Art Taylor, president of the BBB Wise Giving Alliance, who shared his insight on why these events can be so successful for nonprofits of...

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6 Simple Steps for Successful Campaign Planning

Whether you’re you looking to win support for an issue, impact policy, or inspire donors to take action and give, a campaign rarely succeeds without a solid, thoughtful plan. At Network for Good, we’ve always been big fans of Spitfire Strategies’ original Just Enough Planning Guide as a...

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July

How to Get the Most from #GivingTuesday

In 2013, Network for Good saw nonprofits raise $1.8 million on #GivingTuesday, kicking off December giving with gusto. #GivingTuesday 2014 is December 2 and many organizations are already putting their plans in place. Now in its third year, this annual fundraising event is expected to be even bigger.  When done well, giving days...

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How to stand out on social media

At this week’s Social Media for Nonprofits conference in Washington, DC, Avi Kaplan, Director of Online Strategy for Rad Campaign, challenged organizations to think about how they can break through the noise on social media when we live in a BuzzFeed world. Avi says the key to standing out...

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What is your biggest fundraising challenge?

We recently asked our nonprofit Learning Center community about their biggest fundraising challenges. These fundraisers and marketers overwhelmingly indicated that acquiring new donors was the biggest challenge, with 61% choosing this as their top issue, followed by diversifying funding sources (16%), donor retention (9%), and increasing demand/staff constraints (both coming in at 7%). ...

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June

Why your nonprofit’s URL matters

As someone with a common name that’s spelled a bit differently, I’m all too aware of the confusion and errors that happen because of a unique moniker. When people are expecting Karen with a K, I’m forever spelling out C-a-r-y-n. For me, this typically only causes minor...

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The 4 qualities of powerful visual storytelling

Content syndication outlet NewsCred has teamed up with Getty Images to create a new site, The Power of Visual Storytelling. The online guide (and accompanying whitepaper) boils down the essentials of effective imagery into four principles: Be authentic.  With stock images and Photoshop, it’s easy to be fake....

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Want your message to spread? Evoke emotion.

We know that emotion is tied directly to giving, but does it matter when it comes to sharing online? This week, Business Insider featured a chart to illustrate the primary emotions evoked by the top 10% of most shared content. Awe, amusement, and joy are among the top emotions that prompt...

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Charitable giving on the rebound, says Giving USA

The latest Giving USA report was released today, showing that total U.S. charitable giving increased for the fourth consecutive year in 2013. Overall giving grew 4.4% last year to an estimated $335.17 billion, with donations from individuals driving much of the growth that sees giving inching closer to pre-recession levels. Some highlights: ...

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3 basic rules for raising more online

Don’t let the speed and convenience of technology suck the life out of your fundraising. Online or off, you must connect with your donors and inspire them to take action. When creating your online giving strategy, keep these three rules in mind: 1. Keep donors in the moment of giving. 2....

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Mobile Impact: 7 juicy stats + a free webinar

Next week, I will join PayPal’s Tanya Urschel to present a free webinar,  Mobile Impact 301: How to Raise More Money via Mobile. This event is part of the Mobile Impact series offered in conjunction with BetterWorld Wireless and TechSoup.  The session will take place on Thursday, June 19...

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The psychology of color and what it means for fundraising

Are you red hot? Or true blue? It’s no secret that color evokes emotion and is a key visual indicator that communicates meaning. But just how much goes on in our minds when it comes to color? Marketing strategist Gregory Ciotti offers an excellent review of how color can...

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Rethink how you approach lapsed donors

Conventional wisdom says it’s more cost effective to retain donors than acquire new donors. Of course you should spend a fair amount of your time tending to your active donors, ensuring they’re seeing the impact of their donation and making them a part of your community. In this...

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May

Key takeaways from the Internet Trends Report

Affectionately known as “Queen of the Net,” Mary Meeker is back with her zeitgeist of digital insight. Meeker, partner at venture capital firm Kleiner Perkins Caufield Byers, presented the 2014 Internet Trends report during this week’s Code Conference. This annual report is full of useful nuggets, including key stats and...

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New Infographic: Why Recurring Giving Matters

How important is recurring giving to your organization? We examined recurring donations across Network for Good’s platform and found that donors who set up a recurring gift gave an average of 42% more per year than those who only gave a one-time gift. In line with stats from our Digital...

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5 Things to Do After Your Big Giving Day

After a monster giving day, you may want to just spend a week recovering from all the work and excitement of the event. That said, the real opportunity lies not just in the donations and new donors acquired on the day itself, but rather in the long-term potential of these...

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Do you have a plan for me?

As fundraisers, we often want to know why and how our supporters plan to donate in any given year. As donors, we usually want to know the same thing from the organizations we support. If I give to your organization, what can I expect? Do you have a plan for...

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April

How to create the ultimate donation page

Are you thinking about your year-end fundraising plans yet? Based on our recent Digital Giving Index data and trends from the last few years, Network for Good expects to again see at least 30% of annual online donation volume come through in December alone. Online giving is a generous procrastinator’s...

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Major Gifts 101: Free Webinar

Two keys for your organization’s financial success are to diversify funding sources and foster giving at every donation level. Having distinct strategies for your entry level, mid-level, and major donors will allow you to customize your relationship with these audiences and communicate to them in a much more effective...

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Top Nonprofit Tips for Social Media

Editor’s note: Did you miss Social Media Week? Don’t worry, every week can be Social Media Week for your nonprofit with the advice in this guest post from Social Media for Nonprofits founder Ritu Sharma. If your organization is looking to get in on the action, here’s...

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Are nonprofits recovering with the economy? Survey says…

The Nonprofit Finance Fund’s 2014 State of the Nonprofit Sector Survey is out and the report has some sobering insight on how nonprofits have fared during the economic recovery. While 80% of respondents reported an increase in demand for services, 56% of those surveyed were unable to meet demand in 2013. Nearly half...

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4 questions to help you stay true to your brand

Most organizations go to great lengths to carefully craft a mission statement, outline a vision, and develop a tagline to clarify their place in the world. But it’s important to remember that these elements aren’t meant to be stored away as archived material in your annual report. These...

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How to Rock Your Next Giving Day

Planning a giving day this year? Thinking of joining one? The power of crowdfunding and a dedicated fundraising event can attract new donors to your cause and help you raise more money, but it doesn’t happen by chance. Part of any effective giving day is the network of support...

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What Cap’n Crunch Can Teach You About Fundraising

Have you ever felt like you were being watched in the supermarket? In a new study from Cornell Food and Brand Lab, researchers found that characters featured on kids’ cereal boxes make incidental eye contact with children and cereals aimed at adults make incidental eye contact with adult shoppers. Cereals...

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How big data can help nonprofits raise more money

Over the past few years, there has been a lot of talk about “big data” and how using the plethora of information we now have at our fingertips will help fuel efficiencies and make businesses and causes more successful. But how can data transform a nonprofit’s ability to fundraise...

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March

New Study: Are You Leaving Money in the Middle?

Mind the gap. That’s the advice in a new report on mid-level donor programs. The folks at Sea Change Strategies caution that nonprofits are missing out on a ton of money simply because they’re overlooking a committed and productive audience: middle donors —the donors who give more...

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Give Local America: An opportunity to grow online

Network for Good is happy to partner with Kimbia to extend the reach of Give Local America, a nation-wide giving day that marks the 100-year milestone of community foundations in the United States. This national online giving event will take on May 6, 2014. Give Local America is expected to be the...

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Free Webinar: Take Charge of Your Nonprofit’s Reputation

Do you know how supporters feel about your organization? What are people saying about your cause online?  All too often organizations are so busy promoting their next campaign or event they fail to pay attention to managing their reputation. If you’re not actively monitoring and managing how your...

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Major Gift Fundraising for Small Shops: An Interview with Amy Eisenstein

Pursuing major gifts: it’s one of those things we know we should do, but for some organizations it may seem too overwhelming—or even impossible. Luckily, it doesn’t have to be that way. Amy Eisenstein of Tri Point Fundraising has demystified major gift programs for small and...

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Just Released: The Digital Giving Index

To make a smart plan for your digital giving spend and online fundraising strategy, you need to understand how donors are giving online. Since 2010, Network for Good has published the Digital Giving Index which looks at online giving trends across the Network for Good platform, including both branded and generic...

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The Online Fundraising Survival Guide

Does your online presence need a little work? Or, could you use some help convincing your boss or board that you need to think about your online strategy sooner, rather than later? Enter the 2014 Online Fundraising Survival Guide. It can help steer you through the digital wilderness. We’ve compiled...

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Planning a fundraising event? Read this.

It’s event season! If you’re in the midst of hosting an event this spring, or are thinking of planning one for later this year, we’ve just released an updated edition of our fundraising events guide. From goal setting to following up with your attendees, we have you...

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How to Connect with a New Generation of Donors and Volunteers

The Millennial generation—those 80 million folks born roughly between 1979-99—may not be your organization’s largest contributors today, but these “digital natives” are poised to receive the largest transfer of wealth from their Baby Boomer and Greatest Generation parents and grandparents. Nearly $41 trillion is expected to flow from one...

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What’s the deal with big data?

Over the past few years, there has been a lot of talk about “big data” and how using the plethora of information we now have at our fingertips will help fuel efficiencies and make businesses and causes more successful. But how can data transform a nonprofit’s ability to fundraise...

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Top 6 donor communication mistakes to avoid

According to the Association of Fundraising Professionals’ Fundraising Effectiveness Survey Report, 105% of donors gained by nonprofits were offset by lapsed donors. Let that sink in for a minute: for every 100 new donors that came through the door, 105 walked out. Not exactly the growth most nonprofits are looking for. One of...

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February

How great content can help you raise more money

Next week, we have a treat for nonprofit fundraisers and communicators alike. Taylor Corrado, Nonprofit Marketing Manager of HubSpot will join us for a free webinar to talk about the ins and outs of great content for nonprofits. As far as I’m concerned, HubSpot is one of the very...

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5 Favorite Nonprofits to Follow on Social Media

In honor of Social Media Week, I asked a few of our favorite nonprofit experts to weigh in with their personal picks for nonprofits who are hitting it out of the park on social media. Here’s what they had to say: Mark RovnerPrincipal, Founder & CEO, Sea Change Strategies ...

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Free webinar: How to sustain your nonprofit through social enterprise

When I talk with groups of nonprofits at conferences and training events, I often hear the same common concern from fundraisers and marketers: how can we cover our expenses and expand our programs when we rely on shrinking, restrictive, or difficult to manage funding sources? To become truly sustainable, many...

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Celebrating One Billion for Good

Today at Network for Good, we’re celebrating a major milestone:  1 BILLION dollars processed for charity since our founding in 2001. We’re incredibly proud of this big achievement and we are even more honored by what it means. This milestone represents an amazing outpouring of generosity from millions of...

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3 simple rules for spreading #donorlove

As we inch closer to Valentine’s Day, love is in the air. Beyond heart-shaped boxes of chocolates and overpriced bouquets, there’s an even bigger force in play—the kind of love that comes through generosity. Today, the nonprofit community is sharing examples of donor appreciation and tips...

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Fundraising data round-up

There have been several bits of juicy fundraising data released in the last few weeks, here’s a peek at the reports that caught our eye: 1. Blackbaud’s 2013 Charitable Giving Report is out and contains a lot of encouraging news for nonprofits. Blackbaud reports that overall giving grew 4.9% in 2013, while...

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Why “Facebook movies” work

No doubt you’ve seen the string of videos on your Facebook timeline—friends and family sharing their own social media time capsules. Facebook’s “A Look Back” movies offer personalized video montages to celebrate the social network’s 10th birthday. The videos are irresistibly sharable and have even...

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Is your nonprofit content URGENT?

If creating compelling content can help you make the case for giving and hold the attention of supporters, exactly how do you come up with the best stuff for your nonprofit? Creating content for content’s sake won’t do much for your cause and may have a negative effect...

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January

7 Ways to Make 2014 the Year of the Donor

The good news is that giving continues to grow. The bad news is that donor retention rates aren’t what they should be. Think about the donors who came into your organization’s ecosystem during the past year. Will they give again? You can improve the odds of keeping more...

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An inside look at Fundraising with Businesses: An interview with Joe Waters

Have you ever wondered how your nonprofit could further expand its reach, win over new donors, and raise more money? One way is to explore cause marketing and collaborate with businesses to get new exposure for your cause. Partnering with businesses is not just for large organizations and nonprofits no...

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