Want loyal supporters? It’s not about gimmicks.
- Mon, February 20 2012
- Filed under: Marketing essentials
Cartoon my Tom Fishburne, The Marketoonist.
• Be thankful. It’s the most important and most neglected basic.
• Be clear. Show where the money goes. Consistently, over time.
• Be accessible. Make sure supporters can find you when they need to.
It’s not about gimmicks. You don’t need loyalty cards. You simply need to behave in a way that inspires loyalty.
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Comments
Yes, that’s true! You need to treat your customers well so they come back for more. Customer service is important in keeping them.
Posted by Rizza Gamutan on 02/27 at 12:55 AM