Fri, March 30 2012

How does your online engagement stack up?  Check the benchmarks.

Katya Andresen's avatar

Author, Robin Hood Marketing

Filed under:   Marketing essentials •

M+R and NTEN are about to release their annual ebenchmarking study, and they have offered this sneak peek at the data. (If you have trouble viewing the image in my post, the original is here.)

How do your response rates stack up?  Are you doing better or worse with your online giving, advocacy, mobile and social media?


The findings are from 44 leading nonprofits like AARP, Planned Parenthood, and World Wildlife Fund.


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