Game theory that applies to you

At the Independent Sector session, “Developing Online Simulations, Creating Real World Change” Stephen Bennett, President and CEO of United Cerebral Palsy discussed their game for simulating care giving – Ruby’s Bequest.  I liked some of the principles he used to design the game.  They apply to just about anything online.  I paraphrase them here:

1. Don’t create a new destination if you want to reach a lot of people from the get-go
2. Connect existing groups already predisposed toward your issue
3. Let people stay where they are virtually when they interact with you
4. Make it easy for people to engage

Posted by on 11/10 at 04:22 PM


The trackback URL for this entry is:


    Comments


    Name:

    Email:

    Location:

    URL:

    Smileys

    Preview Comment:



    Remember my personal information

    Notify me of follow-up comments?

    Submit the word you see below:


    << Back to main